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Odesa National University Herald. Series Economy
Volume 25. Issue 4(83). 2020



Economy
ISSUE  
TITLE PAGE  
CONTENTS  
Section I. WORLD ECONOMY AND INTERNATIONAL ECONOMIC RELATIONS  
Buntova Natalia INNOVATIVE VECTOR OF HOSPITALITY INDUSTRY DEVELOPMENT: INTERNATIONAL EXPERIENCE AND IMPLEMENTATION PROSPECTS 8
Zayats Olena MEGA-REGIONAL TRADE AGREEMENTS AS A TOOL OF GLOBAL COMPETITION 13
Yakubovskiy Sergey, Lomachynska Iryna, Ivaniv-Dubna Maryna IMPACT OF FOREIGN INVESTMENT INCOME ON PUBLIC AND EXTERNAL DEBT OF THE NORDIC COUNTRIES 20
Section II. ECONOMY AND OPERATION OF NATIONAL ECONOMY  
Zelisko Nataliia, Bulyk Oksana, Vasylyna Orysia FORMATION OF UKRAINIAN LAND MARKET IN THE CONTEXT OF ECONOMIC SECURITY 27
Mulenko Volodymyr UKRAINE IN THE GLOBAL DIVISION OF LABOUR: IN SEARCH OF A NATIONAL STRATEGY 32
Section III. ECONOMY AND ENTERPRISE MANAGEMENT  
Balan Valeriy A HYBRID APPROACH TO EVALUATING THE COMPETITIVENESS OF ENTERPRISES BASED ON COPRAS-G AND FUZZY COPRAS 39
Grytskov Evgen ECONOMIC AND MATHEMATICAL MODELING OF THE INTEGRAL INDICATOR OF DEVELOPMENT OF CONSTRUCTION ENTERPRISES 46
Klius Yuliia, Ivchenko Yevhen, Ivchenko Yuliia INNOVATION MANAGEMENT OBJECTIVE SETTINGS AT THE INDUSTRIAL ENTERPRISE IN POST-CONFLICT TRANSFORMATION 50
Skljar Yevheniya, Radu Vladyslav FEATURES OF ENSURING THE FINANCIAL SECURITY OF THE ENTERPRISE FOR THE LONG-TERM PERSPECTIVE 55
Section IV. DEVELOPMENT OF PRODUCTIVE POTENTIAL AND REGIONAL ECONOMY  
Polusmyak Yuliia, Pavliuk Tetiana, Lysenko Maryna MARKETING STRATEGY FOR PROMOTING THE BRAND OF TERRITORIES (ON THE EXAMPLE OF THE CITY OF ZAPORIZHIA) 60
Shashyna Maryna STRUCTURAL MODERNIZATION OF THE REGIONS ON THE BASIS OF INDUSTRY 4.0 66
Section V. ECONOMY OF NATURAL RESOURCES MANAGEMENT AND ENVIRONMENT PROTECTION  
Makarova Viktoriia THE FUNCTIONAL ROLE OF SYSTEM LIMITATIONS IN THE DESIGN OF THE STRUCTURE OF SUSTAINABLE AGRICULTURAL LAND USE 71
Section VI. DEMOGRAPHY, LABOR ECONOMY, SOCIAL ECONOMY AND POLITICS  
Nazarenko Nataliia EMPLOYMENT OF YOUNG PEOPLE WITH VOCATIONAL EDUCATION IN THE LABOR MARKET 78
Section VII. MONEY, FINANCES AND CREDIT  
Kornieva Natalia, Pavlyuk Elizaveta SIMULATION OF THE INFLUENCE OF TAX POLICY ON BUSINESS ACTIVITY OF LTD “PERVOMAYSKY DAIRY PLANT 85
Mishchenko Alina STRATEGIC DIRECTIONS OF DEVELOPMENT OF THE STOCK MARKET INFRASTRUCTURE 89
Pohrishchuk Halyna, Voloshchuk Ruslan CONCEPTUAL BASICS OF FORMATION OF ENTERPRISE’S BORROWED CAPITAL 94
Semenog Andriy, Bukhtiarova Alina INFLUENCE OF PAYMENT FINANCIAL TECHNOLOGIES ON THE LEVEL OF THE COUNTRY SHADOW ECONOMY 103
Section VIII. ACCOUNTING, ANALYSIS AND AUDIT  
Sidorenko Oleksandr, Tonkohlas Iryna CLASSIFICATION OF THE BANK’S BUSINESS OPERATIONS FOR ACCOUNTING PURPOSES 111
Section IX. MATHEMATICAL METHODS, MODELS AND INFORMATION TECHNOLOGIES IN ECONOMY  
Lysenko Olena MODELING THE PROCESS OF PROVIDING THE ADEQUATE FINANCING LEVEL FOR FIRMS’ OPERATIONAL PERIOD 116
OUR AUTHORS 121